Dunkin' Donuts Logo Rebranding

This project focuses on rebranding the Dunkin' Donuts logo to enhance its visual appeal, clarity, and connection to the brand’s core offerings, coffee and donuts. The new logo integrates the letter "D" with symbolic elements: a donut with a bite mark and a coffee cup lid with a straw. These changes emphasize fun, modernity, and the brand’s dual focus on beverages and baked goods. This rebranding aims to rejuvenate the Dunkin' Donuts identity, making it more relevant and appealing in today’s competitive market.